|Title of the article||
CORPORATE CULTURE AS A UNIVERSITY’S IMAGE BASIS
Prokhorov Andrey Vasilyevich, Candidate of philological sciences, associate professor, head of sub-department
The article reads about the connection between a university image and its corporate culture. Formation of a competitive university image becomes possible on the basis of highly developed corporate culture.
university, values, corporate culture, academic culture, image.
Дата обновления: 27.10.2014 16:25